Can the simple act of showing a face in a post actually boost post performance? We explored the impact this basic human element has across various platforms.
Can the simple act of showing a face in a post actually boost post performance? We explored the impact this basic human element has across various platforms.
Social media isn’t just for posting and calling it a day—it’s a vibrant hub of continuous conversations, opinions, and trends. For brands, keeping up with these discussions is crucial to stay relevant and connected with audiences. This is where social listening tools come into play, enabling you to monitor, analyze, and act on the conversations […]
Coming off of “spooky season” in October, the internet came up with some scary good memes and trends to catapult users toward content creation around the globe. We’re talking media references, SNL 50, and goofy moments that surely would’ve been a hit on America’s Funniest Home Videos back in the day. (Oh, wait – that […]
With the start of a new month, it’s time to dive into the latest social media updates from October. From YouTube expanding Shorts to three minutes to Instagram recommending carousels for greater reach, we’ve got the highlights that you need to know to stay ahead.
Hey there, social media strategists! If you’re like many brands, you’ve probably been caught in the cycle of overselling on social media. While turning every post into a sales pitch is tempting, it’s time to rethink that approach. Keep reading to learn why dialing down the hard sell can be a game-changer for building genuine […]
We all know the drill—social media bios don’t give us much options for link sharing. Whether you’ve got products, newsletters, events, or social media channels to promote, being stuck with a single link (or 5 in Instagram’s case) can be frustrating. Fortunately, link in bio tools are here to save the day. These tools allow […]
With TikTok's rapid growth and the countless videos uploaded daily, one question remains: Does video length matter? Is a short, snappy clip more effective than a longer, more detailed one?
Here are some essential local SEO strategies that all small businesses should implement right away.