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Category: Influencer Marketing

September 16, 2024
Boost Your Book’s Success: Influencer Marketing Strategies Every Author Should Know

Launching a book is one of the most exciting moments in an author’s career. However, with countless books hitting the market daily, standing out can be a challenge. That’s where influencers come into play.

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August 19, 2024
What Can Digital Marketers Learn from BookTok?

If you haven’t gotten hooked on watching BookTok videos yet, you’re really missing out. Whether you’re a book lover or not, you should be keeping an eye on it. There are some valuable lessons we can all learn from BookTok's successes and how brands have embraced the trend in their marketing strategies. 

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July 17, 2024
Decoding Success: How to Measure the Impact of Your Influencer Marketing Campaign

Influencer marketing has become a cornerstone of many brands' digital strategies, but how do you know if it's working? Let’s explore the key metrics and methods for measuring the success of influencer campaigns, which will help you optimize your marketing efforts.

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