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Category: Social Media

January 16, 2025
3 Proven Strategies to Boost Pinterest Ad Performance in 2025

Pinterest is a visual playground where creativity meets intent, making it a goldmine for businesses aiming to connect with action-ready audiences. With over 500 million monthly users, the platform continues to evolve, offering new ways to captivate and convert. If you want to stay ahead of the curve, these Pinterest ad strategies are designed to […]

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January 9, 2025
When and How to Respond to Negative Feedback on Social Media: A Community Management Guide

As a brand, you’re bound to get your fair share of negative feedback. But here's the thing: handling that negativity can be your brand's greatest opportunity for growth and loyalty.

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January 6, 2025
2025 Pop Culture Events and Moments Social Media Marketers Need to Know

Pop culture drives trends, memes, and the digital conversations that shape social media every day. Let’s dive into the must-watch events and moments that should be on every social media marketer’s radar in 2025.

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January 3, 2025
December's Top Social Media Trends & Memes

(And What We Can Learn from Them) As the holidays rolled in, the internet buzzed with a mix of festive cheer, year-end reflections, and the occasional dash of drama. For social media folks, December was either a blissful waiting game or a chaotic cluster of last-minute duties. (“Can I have that by EOY, please?”) While […]

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December 28, 2024
The Power of Paid Advertising: How Keynote Speakers Can Use PPC and Social Ads to Drive Bookings

By leveraging Pay-Per-Click (PPC) and social media ads, keynote speakers can effectively target potential clients, increase their visibility, and drive bookings. Here’s how to harness the power of paid advertising to enhance your speaking career.

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December 9, 2024
POV:  How Brands Can Authentically Thrive on Pinterest

When it comes to social media, Pinterest often flies under the radar for brands. However, the app has been having a bit of a revival and is attracting marketers who are starting to realize the platform’s unique potential. So, the question is: do brands really belong here? Here’s how some brands are thriving on the platform, and why we think any brand can (authentically) fit in on Pinterest.

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December 2, 2024
November's Top Social Media Trends & Memes

So, November was… heavy. Without getting too far into it, the internet had a bit of a hard time finding peace in the storm of political turmoil and division. However, a few hearty trends did manage to break through the noise and bring us all a little laughter and inspiration. People found great ways to […]

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December 2, 2024
Random Round-Up: Social Media Updates and News, November 2024

As we move into December, it’s time to dive into the latest social media updates from November, so here’s an early present for you:  A Brief Summary of Social Media Updates and News from November 2024: 1. Say goodbye to following hashtags on Instagram. It’s official: Instagram will remove the option to follow specific hashtags […]

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