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Tag: social media

June 16, 2022
Pop-Culture Potential: A Brand Guide

Pop-culture is a quick moving, not-so-well-oiled machine, it can be actually quite chaotic, but that's the world we live in and you better be ready for the ride! Keeping up to date with the latest trends is a job in itself and who really wants more work hours? However, with Gen Z as the up-and-coming […]

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June 10, 2022
5 LGBTQ Podcasts You Need in Your Life

Happy Pride Month! These 30 days are about honoring the past and current contributions LGBTQ people have made to our world. Visibility is crucial for both finding community and celebrating individuality. Queer people being able to share their stories is one of the most powerful forms of visibility, and podcasts are one of the most powerful platforms for storytelling we have today.

Whether you're a history nerd or obsessed with pop culture, here are 5 of the best LGBTQ podcasts you need in your life this Pride Month (and year-round, really).

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December 17, 2021
It's Time for More Diversity in Digital Marketing

Our nation and our communities are growing increasingly diverse. It's time for brands' digital marketing to do the same.

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December 7, 2021
Why Your Business Will Be Better if You Listen to Taylor Swift

As the world is taken by storm, yet again, by Taylor Swift, we should all take note of what she, as a businesswoman, keeps getting right. With the re-release of her Red album breaking records and popping up in everyone's feed Taylor continues to deeply connect to her audience and make an overall impact on […]

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October 18, 2021
How To Use Hashtags on Facebook

Since its creation, the hashtag has become a centerpiece of social media. Hashtags allow your posts to be searchable and more visible, so they should be a staple in your social media strategy. You may already know how to use them on Instagram and Twitter, but you might be asking: what's the deal with hashtags on Facebook? We've got answers.

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October 11, 2021
Is Clubhouse Dead?

Despite a recent decline in downloads, Clubhouse has nevertheless had an impact on social media. Facebook, Twitter, and Spotify have all introduced live audio features. Based on these initiatives, it's safe to say group audio isn't going to disappear soon, even if its preeminence may be short-lived.

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September 20, 2021
Tips for Going Live on Instagram

It might seem a little intimidating at first, but using the Live function on Instagram is perfect for businesses wanting to engage more with their audience. It's also a great way for followers and customers to hear directly from a brand they love and see a more authentic side of the brand. According to Animoto, video is consumers' #1 favorite type of content to see from brands on social media. And there's only one thing better than video”live video! We've compiled the best tips for before, during, and after going live on Instagram.

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August 9, 2021
How to Increase Your Instagram Following

There are currently over one billion active users on Instagram. Whether you're running an account for your small business or for a large company, the question is this: how do you stand out and gain followers? Of course, having a ton of followers doesn't necessarily guarantee more engagement or loyal fans, but naturally building your presence can help you get there. We've compiled the best tips on how to organically grow your Instagram following.

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