Is Instagram catering to the success of influencers and content creators too heavily? Let’s dive into how Instagram’s platform and user sentiment have changed over time - and what it means for the future of social media.
Is Instagram catering to the success of influencers and content creators too heavily? Let’s dive into how Instagram’s platform and user sentiment have changed over time - and what it means for the future of social media.
Launching a book is one of the most exciting moments in an author’s career. However, with countless books hitting the market daily, standing out can be a challenge. That’s where influencers come into play.
August 2024 has been a dynamic month, with the Summer Olympics in Paris taking center stage and sparking a fresh wave of social media trends. Alongside the global spectacle, we've seen a rise in unlikely micro trends and the subtle shift as summer transitions into fall. Trends can offer marketers and brands on social media […]
We’ve got you covered with the latest and greatest social media updates from the past month. Whether it’s Instagram revamping its profile layouts, LinkedIn amplifying its video features, or a number of other updates, there’s plenty to explore from August.
Influencer marketing has become a cornerstone of many brands' digital strategies, but how do you know if it's working? Let’s explore the key metrics and methods for measuring the success of influencer campaigns, which will help you optimize your marketing efforts.
Social media is a game-changer for banking brands, and it’s not just about sharing financial tips or company news. So whether it’s a community bank or a large financial institution, social media helps boost visibility in ways traditional advertising can’t.
The tagline “Less social media, more Snapchat" encapsulated a deliberate effort to redefine its brand identity. But is Snapchat truly just another social media platform? Let’s find out.
When it comes to social media marketing, creating content that is timely and relevant to your audience has loads of benefits, from increasing engagement and reach to diversifying your content mix.
