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Tag: social media

December 9, 2024
POV:  How Brands Can Authentically Thrive on Pinterest

When it comes to social media, Pinterest often flies under the radar for brands. However, the app has been having a bit of a revival and is attracting marketers who are starting to realize the platform’s unique potential. So, the question is: do brands really belong here? Here’s how some brands are thriving on the platform, and why we think any brand can (authentically) fit in on Pinterest.

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December 2, 2024
November's Top Social Media Trends & Memes

So, November was… heavy. Without getting too far into it, the internet had a bit of a hard time finding peace in the storm of political turmoil and division. However, a few hearty trends did manage to break through the noise and bring us all a little laughter and inspiration. People found great ways to […]

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December 2, 2024
Random Round-Up: Social Media Updates and News, November 2024

As we move into December, it’s time to dive into the latest social media updates from November, so here’s an early present for you:  A Brief Summary of Social Media Updates and News from November 2024: 1. Say goodbye to following hashtags on Instagram. It’s official: Instagram will remove the option to follow specific hashtags […]

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November 21, 2024
Big Brands on TikTok: How Brands like ScrubDaddy, Duolingo, and Others Are Winning Over Gen Z

If you think TikTok is just another playground for Gen Z, you’re right. Once upon a time, this app was known as a hotspot for dance challenges and lip-syncing videos, but (depending on your FYP) we’ve definitely skipped a few chapters. Big brands are now kicking it into high gear and getting on Gen Z’s […]

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November 7, 2024
October’s Top Social Media Memes & Trends

Coming off of “spooky season” in October, the internet came up with some scary good memes and trends to catapult users toward content creation around the globe.  We’re talking media references, SNL 50, and goofy moments that surely would’ve been a hit on America’s Funniest Home Videos back in the day. (Oh, wait – that […]

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November 1, 2024
October 2024 Social Media News and Updates

With the start of a new month, it’s time to dive into the latest social media updates from October. From YouTube expanding Shorts to three minutes to Instagram recommending carousels for greater reach, we’ve got the highlights that you need to know to stay ahead.

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October 21, 2024
Stop Overselling on Social: How to Embrace Authenticity and Build Community

Hey there, social media strategists! If you’re like many brands, you’ve probably been caught in the cycle of overselling on social media. While turning every post into a sales pitch is tempting, it’s time to rethink that approach. Keep reading to learn why dialing down the hard sell can be a game-changer for building genuine […]

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October 3, 2024
September 2024: Top Trends and Memes

With the changing of the seasons, many internet users found themselves “falling” (get it?) for a slew of fun, new social media trends. September gave us instant hit music, loveable mammals, and plenty of political humor to boot. Let’s take a look at what trends got folks online talking during the month of September and […]

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