Employee Generated Content (EGC) has moved from a fringe HR talking point to one of the most powerful tools in a brand marketer's arsenal. And yet most brands are still leaving it entirely on the table.
Employee Generated Content (EGC) has moved from a fringe HR talking point to one of the most powerful tools in a brand marketer's arsenal. And yet most brands are still leaving it entirely on the table.
Every year, Pinterest publishes Pinterest Predicts to give us a glimpse into what trends may be coming before they hit mass culture. The Pinterest Predicts 2026 edition is here. According to Pinterest, 88% of their trends come true. Those are pretty good odds for marketers, designers, and creators looking to anticipate the zeitgeist of the […]
Whether you’re planning campaign calendars or prepping reactive content, here are the must-watch 2026 pop culture events to keep on your radar.
Influencer marketing has dominated the digital landscape for years. Brands have poured millions into influencer partnerships, capitalizing on the ability to reach millions of engaged followers and drive sales. But, as we move into 2025, there’s a growing shift in how consumers engage with influencers and their recommendations. The rise of underconsumption core and de-influencing […]
So, you’ve put in the hard work, created a fantastic online course, and now you’re ready to share it with the world. But how do you make sure it gets the attention it deserves? A place to start is on social media. With the right approach, social media can be your best friend in marketing […]
Canva apps are integrations that enhance Canva's functionality by bringing in external content, tools and features directly into your Canva workspace.
After diving into Adobe Express and testing its wide array of content creation features, we’re here to share our insights and help you decide if this tool deserves a spot in your marketing toolkit. Let's dive in!
You know what they say: the flame that burns twice as bright only burns half as long. And boy, did Threads burn bright...for a short time. Threads made a big splash with more than 100 million users signing up in the first five days, but since then, the app has seen an almost 80% drop in its daily users.
