Pop-culture is a quick moving, not-so-well-oiled machine, it can be actually quite...
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Happy Pride Month! These 30 days are about honoring the past and current contributions LGBTQ people have made to our world. Visibility is crucial for both finding community and celebrating individuality. Queer people being able to share their stories is one of the most powerful forms of visibility, and podcasts are one of the most powerful platforms for storytelling we have today. Whether you’re a history nerd or obsessed with pop culture, here are 5 of the best LGBTQ podcasts you need in your life this Pride Month (and year-round, really).
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Our nation and our communities are growing increasingly diverse. It’s time for brands’ digital marketing to do the same.
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As the world is taken by storm, yet again, by Taylor Swift,...
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Since its creation, the hashtag has become a centerpiece of social media. Hashtags allow your posts to be searchable and more visible, so they should be a staple in your social media strategy. You may already know how to use them on Instagram and Twitter, but you might be asking: what’s the deal with hashtags on Facebook? We’ve got answers.
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It might seem a little intimidating at first, but using the Live function on Instagram is perfect for businesses wanting to engage more with their audience. It’s also a great way for followers and customers to hear directly from a brand they love and see a more authentic side of the brand. According to Animoto, video is consumers’ #1 favorite type of content to see from brands on social media. And there’s only one thing better than video—live video! We’ve compiled the best tips for before, during, and after going live on Instagram.
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With the meteoric rise in podcast popularity, integrating music into your episodes...
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Having an abundant email list for your business is a powerful form of owned media that you can leverage to create more loyal customers and increase sales. Social media is important to creating brand awareness, but having an even more direct way to communicate with both your potential and existing customers is essential.
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There are currently over one billion active users on Instagram. Whether you’re running an account for your small business or for a large company, the question is this: how do you stand out and gain followers? Of course, having a ton of followers doesn’t necessarily guarantee more engagement or loyal fans, but naturally building your presence can help you get there. We’ve compiled the best tips on how to organically grow your Instagram following.
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Want to be ahead of other brands in finding that next great...
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