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Tag: brand strategy

November 21, 2024
Big Brands on TikTok: How Brands like ScrubDaddy, Duolingo, and Others Are Winning Over Gen Z

If you think TikTok is just another playground for Gen Z, you’re right. Once upon a time, this app was known as a hotspot for dance challenges and lip-syncing videos, but (depending on your FYP) we’ve definitely skipped a few chapters. Big brands are now kicking it into high gear and getting on Gen Z’s […]

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August 21, 2024
5 Email Marketing Pro Tips for Health and Wellness Brands

If you’re looking to go beyond likes, shares, and comments, and get your messages landing in your audience's inboxes, here are five pro tips to add some more muscle to your marketing.

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January 27, 2023
A Guide to Influencer Marketing: The 5 Ws

When considering the world of Influencer Marketing, the process can seem daunting and make you second guess if it's worth the path not yet taken. That's why we're here, to help guide you on your influencer marketing journey. So buckle up, it's going to be an interesting ride!

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