LinkedIn Employee Advocacy isn't exactly what it sounds like; while we at Random are all for providing people with ample benefits, robust lines of communication, and developing a healthy work-life balance, employee advocacy on LinkedIn is about your employees advocating for your business.
Pop-culture is a quick moving, not-so-well-oiled machine, it can be actually quite chaotic, but that's the world we live in and you better be ready for the ride! Keeping up to date with the latest trends is a job in itself and who really wants more work hours? However, with Gen Z as the up-and-coming […]
Our nation and our communities are growing increasingly diverse. It's time for brands' digital marketing to do the same.
Whether you're a small business or an individual creative, social media like TikTok, Instagram, and Facebook provide ample opportunities to expand your audience. Instagram Reels is a short-form video feature and a fairly new addition to Instagram's line-up of tools. Video content has proven to capture and hold an audience's attention better than photo or […]
As the world is taken by storm, yet again, by Taylor Swift, we should all take note of what she, as a businesswoman, keeps getting right. With the re-release of her Red album breaking records and popping up in everyone's feed Taylor continues to deeply connect to her audience and make an overall impact on […]
Since its creation, the hashtag has become a centerpiece of social media. Hashtags allow your posts to be searchable and more visible, so they should be a staple in your social media strategy. You may already know how to use them on Instagram and Twitter, but you might be asking: what's the deal with hashtags on Facebook? We've got answers.
Despite a recent decline in downloads, Clubhouse has nevertheless had an impact on social media. Facebook, Twitter, and Spotify have all introduced live audio features. Based on these initiatives, it's safe to say group audio isn't going to disappear soon, even if its preeminence may be short-lived.
It might seem a little intimidating at first, but using the Live function on Instagram is perfect for businesses wanting to engage more with their audience. It's also a great way for followers and customers to hear directly from a brand they love and see a more authentic side of the brand. According to Animoto, video is consumers' #1 favorite type of content to see from brands on social media. And there's only one thing better than video”live video! We've compiled the best tips for before, during, and after going live on Instagram.
