From fresh features to exciting experiments, here’s what’s lighting up the digital world this month. Let’s dive into the July 2025 social media updates you can’t miss!
Big news! Instagram has decided to step up its game in 2025. Starting in July, public content from professional Instagram accounts (yes, business and creator profiles) will be indexed by Google and other search engines. That means your Reels, photos, carousels, and even those viral memes you post can now appear in Google search results. 🙌
This update is massive for brands, influencers, and creators, giving you more chances to show up in front of a larger audience. So, how can you make the most of it? Let’s break it down.
For the longest time, Instagram’s content was only visible to people already on the platform. Now, with Instagram content searchable on Google, you're opening the doors to a whole new world of exposure. 🚪
More Visibility: Your posts will show up in Google search, so your content has the potential to reach people who aren't even on Instagram.
More Traffic: With your Instagram posts showing up in search results, you can drive more traffic to your site, blog, or online store.
The key is to optimize your content—think keywords, hashtags, alt text, and user engagement—so your posts show up in Google searches and reach new audiences beyond Instagram.
YouTube recently dropped an update that’s going to make your content creation journey a whole lot easier—the Ask Studio Analytics Bot. If you’re tired of sifting through endless analytics reports or figuring out why a video is blowing up, this AI-powered tool might be your new best friend.
So, how does it work? Well, once you’ve got Ask Studio on your YouTube account, you can ask questions through a simple chatbot interface. It’ll pull data from your channel’s performance, analyze it, and give you insights on why your video did well or didn’t hit the mark.
YouTube is constantly evolving, and tools like Ask Studio help creators keep up with all the changes. With AI-driven analytics, you can make smarter decisions, optimize your content strategy, and maximize your reach. Instead of feeling lost in the numbers, this tool gives you quick, actionable insights to help you level your game.
Right now, Ask Studio is still in its testing phase, so not everyone has access just yet. But don’t worry—depending on feedback, it’s expected to roll out to more creators soon. So, keep an eye on your YouTube Studio updates!
If you’ve been using LinkedIn to post articles or newsletters, you can add a video cover to grab more attention. Whether you're a pro content creator or just trying to level up your professional presence, this is a move you don’t want to miss.
So here’s the scoop: LinkedIn has made it possible to add a video cover to your articles and newsletters. Instead of just a static image, you can now upload a video that will play directly in the feed, making your posts pop and stand out.
More Engagement: Videos are 20x more likely to get shared on LinkedIn than any other content type.
Catch Attention: It’s a way to grab your audience’s attention in a dynamic, compelling way.
Emails Get an Upgrade: These video thumbnails will also appear in email notifications, ensuring that more people see your content.
It’s a simple update, but it will greatly improve people’s interactions with your content.
Keep It Short: Aim for 30 seconds or less. You want it to be concise but catchy enough to get people’s attention.
Highlight Key Takeaways: Focus on your article or newsletter's core message. Make it clear why viewers should care.
Polished and Professional: This is LinkedIn, so keep it high-quality. Crisp visuals and clear audio are a must!
CTA: Add a quick call-to-action like “Learn More” or “Read Full Article” to guide your audience toward further engagement.
That’s a wrap on July 2025 social media updates! See you next month. 👋
Looking for help to implement the latest social media updates and trends? Reach out to us today!
