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June 2025 Top Social Media Trends and Memes

Categories: 
Author
Allison Andres
Published
July 2, 2025

Let’s dive into the June 2025 top social media trends and what we can learn from them. 

#1: Propaganda I’m Not Falling For

This trend focused less on a specific audio and more on a central message: What “propaganda” are you falling for or not? Users made lists of ideas, habits, and things they either support or don’t support, with simple lifestyle videos in the background.

@recessresto

I’ve tried these all. None of them worked. #propaganda #torontolife #torontomemes

♬ Yacht Club - MusicBox

Why it works: We’ve said it before and’ll probably say it every month: Any time you can bring up “hot takes” and drive conversation around them in the comments is a win. 

Creator To-Do: Keep a close eye out for trending memes like this that allow you or your brand to offer unique perspectives and increase engagement. 


#2: Manchild

We couldn’t write a blog about the trending moments in June without mentioning the virality of Sabrina Carpenter’s song “Manchild,” released last month. A specific verse of the song instantly went viral on TikTok, with users flaming their exes and just generally expressing their anger.

Why it works: Honestly at this point, anything Sabrina does or releases will go viral. She IS the moment right now. But this trend especially gained traction as users got to share their relatable experiences and frustrations. 

Creator To-Do: Fair warning, this one might not be appropriate or relevant for brand accounts, but it is a great reminder to keep an eye on the big music and pop culture moments to evaluate opportunities for posting, not just the niche trends happening in your feed. 


#3: Imma Be

This trend saw users create videos of their daily routines or other transitions to the song “Imma Be” by the Black Eyed Peas. It's iconic, really. Some users even had fun participating in this trend with their pets, which is double iconic. 

@elianorw

Actual footage of my morning routine 🫠 #jobsearch #laidoff

♬ original sound - Abbey Engel
@janethevampireslayer

i tried…and please tag original! #kloudhealth #doctorvlog #diml @omniluxled @Saie

♬ original sound - Abbey Engel

Why it works: Everyone loves showing off their daily routine, especially with an easy-to-film format and recognizable song. This trend also makes it super easy for brands to collaborate with their teams or employees to give their brand a more human side. 

Creator To-Do: We could see this trend continuing into future months, and it inspires us to create more “day-in-the-life” content.  


#4: You’re Not Getting It, It’s Not Clocking

To be honest, we’re not even sure where this video clip originally came from. But this next trend had users creating videos with a clip of Justin Bieber saying, “You’re not getting it. It’s not clocking to you that I’m standing on business.” It’s the not-totally-correct use of cringey Gen Z slang for us. 

@cam_i_am30

if you and your sibling didn’t fight over the Wii remote, what were you even doing?!😭😂 #Meme #MemeCut #wii #nintendo #videogames #funny #justinbieber #sister #brother #sibling #fyp

♬ Its not clocking to you - Chief Green Screens
@blondiegurrl

Like your saying I’m gonna take this fit off without getting a good picture??? No 🤍 #justinbieber

♬ Its not clocking to you - Chief Green Screens

Why it works: People love funny audios that they can make their own and apply to their personal niche.  

Creator To-Do: This is another trend we can see lasting. But even if you don’t participate, this can be your reminder to keep an eye out for funny trending audios that come from ANYWHERE.


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