The Best Podcasting Microphones for Every Budget

Casey Wright

January 2023

If you're a podcaster, streamer, gamer, or content creator of any kind, picking the right microphone is very important. With the recent rise of individuals podcasting and live streaming, more and more people are looking to begin their own production with little to no knowledge about what they need to thrive. 

Here are the top 5 microphones to get you started:

Blue Yeti 

Price: $99.00 (avg.)

blue yeti podcasting microphone

πŸ”Œ Connection: USB

🎀 Type: Condenser

πŸ‘ Pros:Β 

πŸ‘Ž Cons:Β 

A Blue Yeti is a USB-powered microphone that comes with 4 different pattern settings and a desk stand. This budget mic was built for podcasting and is a popular choice in the podcasting, gaming, and streaming communities. From the look, to the USB Connectivity, all the way down to the internal hardware, this microphone makes for a great desktop audio device with a wide range of uses.

Blue has a reputation for developing high-quality microphones for podcasting, videos, and even music. They're affordable, use quality parts, and for the most part are pretty simple to use.

At the end of the day, it's important to remember that as a USB microphone, the Blue Yeti will have some limitations. However, even the base version is packed with features that produce decent sound quality, which is hard to complain about with the price tag.

Buy it here.

HyperX QuadCast S

Price: $159.00

HyperX QuadCast S microphone

πŸ”Œ Connection: USB

🎀 Type: Condenser

πŸ‘ Pros:Β 

πŸ‘Ž Cons:Β 

The HyperX Quadcast S is an ultra-credible USB mic that is comparable to other microphones around the $200 price range. The microphone records 48kHz/16-bit audio and has three 14mm condensers, which provides enough data for post-production if you want to go that route. Despite its technical limitations, it can effectively record a podcast, live-stream, or other musical needs just short of a professional recording. The HyperX QuadCast is very easy to set up yet a little difficult to get the audio exactly right.

As great as this microphone is, the QuadCast S has one glaring issue that might be a dealbreaker. HyperX's software to control the microphone called Ngenuity is not available on Mac devices. This means you can't customize the RGB lighting when using the QuadCast S with your Mac, so you're stuck with the rotating rainbow pattern. 

While it isn't the cheapest or most expensive microphone out there with most of the same features, the QuadCast S is a solid choice for anyone looking for a multi-purpose USB microphone.

Buy it here.

Shure MV7 

Price: $224.00

Shure MV7 microphone

πŸ”Œ Connection: USB or XLR

🎀 Type: Dynamic

πŸ‘ Pros:Β 

πŸ‘Ž Cons:Β 

The Shure MV7 is a great dynamic microphone for those looking to podcast and stream. Its hybrid USB and XLR connectivity allows users to keep it simple or utilize more advanced options. The "natural" tone doesn't add any sort of boost, leaving your audio in a raw state that's better suited for conversations or anyone who prefers to clean up audio in post-production processes. 

The MV7 can act as its own interface when connected directly to a computer or iOS device. This interface is impressive when it comes to modern features that are controllable both on the mic and with the ShurePlus Motiv desk-top app. There is also an auto-leveling mode which allows the microphone to mix your level in real-time. Preferences like near or far mode allow you to adapt the mic to suit your recording style, with saveable presets, so you can be comfortable and know this is working to record you accurately. It is not the cheapest microphone on the market, but the quality and features definitely live up to what you pay for.

Buy it here.

Shure SM7B

Price: $359.00

Shure SM7B microphone

πŸ”Œ Connection: XLR

🎀 Type: Dynamic

πŸ‘ Pros:Β 

πŸ‘Ž Cons:Β 

The SM7B is a testament to Shure's attention to detail, high and long-lasting quality, and top-notch construction. The mic is XLR with a detachable close-talk windscreen, internal shock mount, and toggle switches on the back panel with a graphic display of the setting. Many professional hosts and podcasters such as Alex Cooper from the Call Me Daddy podcast and Hasan Abi from his daily political live-streams on Twitch utilize this top-of-the-market microphone. 

The large diaphragm and housing are designed for an extended low-end and wide frequency response as well as loud bursts of sound. The heart-shaped cardioid polar pattern is impervious to background noise and is forgiving when it comes to precise mic placement. If the Shure SM7B is in your budget, I can guarantee you will not be disappointed.

Buy it here.

Electro-Voice RE20

Price: $449.00

Electro-Voice RE20 microphone

πŸ”Œ Connection: XLR

🎀 Type: Dynamic

πŸ‘ Pros:Β 

πŸ‘Ž Cons:Β 

The Electro-Voice RE20 is an industry standard dynamic broadcast microphone that offers maximum background rejection without sacrificing the quality and tone of the voice. It was originally developed to compete with the rising number of condensers being found within every recording studio, and the level of performance is outstanding. 

The RE20 is considered the industry standard for audio equipment and surpasses many other broadcast mics when it comes to signal quality. The downside is the mic is more expensive than any others on this list and may require other pieces of equipment, such as preamp to be on par to get the best of it. Whether you are in the world of podcasting, streaming or the music industry, look no further than the RE20 because this mic is truly one of the best out there.

Buy it here.

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Looking to level-up your podcast? Connect with us by sending a message below! 

How Can You Use Twitch To Market Your Business?

When you hear the word Twitch what do you think of? Live streaming? Video Games? Unless you're already a successful content creator, business opportunities may not be the first thing that come to mind but it should be! 

Originally designed for gamers, the Amazon-owned platform has recently made a big shift into all different categories, from politics to music, and even sports. Have a talent or passion you want to share with the world? This is a platform designed for building communities!

Here's how you can use Twitch to take your business to the next level.

Build Your Brand

Twitch can open you and your company up to engaging with potential and current customers. For example, the 1,000 Dreams Fund non-profit did a partnership with Twitch where they were able to introduce an entirely new audience to their brand. 

In the partnership they offered some female Twitch streamers currently attending university grants to assist with their educational expenses. Twitch promoted the content on its social media channels, helping drive awareness for their brand. 

Influencer Marketing Opportunities

Twitch has more than 15 million daily unique visitors with an average watchtime of 95 minutes of content every day. The platform is literally designed for connection and community building which is the perfect environment for influencer marketing strategies to thrive. In recent years, Twitch and TikTok are the only social media platforms that have seemed to increase focus on influencer marketing. Meanwhile, more traditional platforms such as Facebook, Twitter, and Instagram have only seen a decline. 

Finding the right Twitch influencer to partner with is a great way to expose your brand to an established community of loyal followers. 

Unlike other platforms, Twitch looks at interaction much differently. Both the streamer and the audience get to see the chat and engage with each other in real time and hold a one-on-one discussion. This is especially great for gaining feedback on a company or product as well as learning about your audience.

Create Your Own Content

Behind Closed Doors

Consumers are often curious about what goes on behind the scenes of their favorite brand, so why not give them a little taste? Is there something exciting happening at the office or a work event? Want to show the world what it's like to be a CEO? Set up your camera and take them along for the ride!

Q&A Session

Whether you have a topic in mind or not; Just Chatting is a great category for your viewer to get to know you. If you're nervous about low attendance, you can always request questions in advance and have some in your back pocket just in case. Once you establish a regular schedule, it'll be easier to get questions and viewers on a regular basis. (NOTE: Even if viewers missed your live stream, they will be able to watch a rerun VOD”Video On Demand”on your main page.)

Online Classes / Webinars

 If your business model contains any educational aspects, running an online class or holding a webinar are great ways to build your audience. If your audience likes what they learn, it provides you with the opportunity to connect them to your landing page where they can find more of your content. Think of it like a free sample. You can also repurpose your VOD recordings for clips and content on other social platforms or newsletters.

While Twitch can be an intimidating platform for marketers or business owners to include in their content strategy, those who are willing to put in the effort to build a community have gotten encouraging results. Even though live streaming is now a prominent feature on multiple social platforms, Twitch's ability to customize the user and viewers' experience truly makes it the best. 

Interested in putting your business on Twitch? Connect with us by sending a message below!

5 TikTok Features to Help Your Business Thrive

With approximately 1 billion active monthly users worldwide, TikTok is one of the most influential apps in the marketing world right now. In just a few short years the app has become a globally diverse ecosystem of culture and people looking to digest all types of entertaining content. While some people may look at TikTok and only see Gen Z dancing to choreographed routines or light comedy skits, many businesses are taking advantage of its wide range of audience to grow and promote their own company. 

As I'm sure any good business owner would tell you, success in any format doesn't come easily. It takes hard work and knowledge to figure out how to connect with customers and create something that they authentically want (and keep coming back for).

Here are 5 TikTok features to help your business thrive:

Filter your comments!

This TikTok feature can be accessed through the Settings and Privacy tab. Go to Privacy and click on Comments to add any beneficial filters. The menu brings up an option to enter keywords and phrases that you wish to be automatically blocked from your content. 

While feedback is important, we all know that the internet is full of trolls so this feature can be helpful for avoiding triggers or dangerous language. Another cool thing is that this feature has multiple language options besides English. A similar feature can filter commenters themselves. To go one step farther, the menu even has a Who Can Comment On My Videos tab that has the option to restrict comments on your content to friends or family.

You can Dislike videos!

A lot of people agree that the TikTok formula does an awesome job at figuring out what kinds of videos you enjoy and customizing your For You page, but did you know that you can take matters into your own hands?

To start, you can dislike any videos that appear on the app's For You page by holding your finger down on the video and selecting the option titled Not interested on the menu. Disliking a video tells the app that you don't want to see similar videos and can help customize your feed better to the content that you want to see. 

Another tool for further control is Restricted Mode, which helps to prevent your feed from recommending videos that might be risque or inappropriate. In order to activate this mode just tap your Profile at the bottom right and click on the three-line menu at the top right. This should bring up a menu where you can then click the Settings and privacy. From there go to Content preferences, tap Restricted Mode, and Turn on Restricted Mode. (Note that you will need to enter your passcode in order to enable this feature.)

Go Live!

TikTok LIVE is a feature that allows you to stream live broadcasts to your followers and others on the app who may be interested in your content. Live streaming tends to improve engagement rates and gives you the opportunity to engage with your followers on the platform in real-time. You can answer questions, read out your viewers' comments, and even play games together. This feature can help you to create a much stronger connection with your audience all while building a community.

Here are some features that can help to boost engagement during your next live stream:

You need Stitches!

Instead of there being a split-screen like the duet feature, Stitches play a few seconds of another creator's video (usually as a reference point) and allow you to connect your own video to it. Stitching is commonly used to respond to a video or add a follow-up to a thought or idea. 

For example, you might post a video on how to grow an audience on social media, and you find that another creator has a great video on talking about the same subject. With Stitches, you can take a short clip of that creator's video, add it to your own post and say This creator has made good points, and here are some things I want to add. Tell me your thoughts in the comments.

TikTok Stories

Similar to Instagram, Facebook, and Snapchat, TikTok has jumped on the trend of allowing users to create ˜Stories.' TikTok Stories are great for sharing quick thoughts that you don't want to make a regular video for, or content you only want to last for a short period of time. 

A blue ring will also appear around your profile picture, indicating to your audience that they can tap to view your Stories. TikTok stories allow you to see who has viewed your stories and who has reacted and commented. 

To create a Story, click on the Post button at the bottom of the navigation bar and swipe to the Story option. From there you can either record a video on the spot or upload one from your camera roll. Similar to regular TikTok videos, you can edit your stories, then tap the Post to story to upload.

There is no doubt that TikTok is the app to be on. Whether you're building a brand or making a community, taking advantage of all the amazing features is going to help you get to where you strive to be. Check out these examples from five brands that are killing it on TikTok.

Looking for a way to help your business's TikTok thrive? Connect with us by sending a message below!