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WHY WORK WITH US?

WE'RE NOT JUST MARKETERS; WE'RE STORYTELLERS CRAFTING IMPACTFUL NARRATIVES WITH A BLEND OF PLAYFUL INNOVATION AND GROUNDED WISDOM, TAILORED FOR THE DIGITAL AGE.

Your Story, Our Creative Playground

social media

We don't do cookie-cutter solutions. Our social media services are tailor-made to fit your brand's unique voice and goals.

Social →

digital advertising

We go beyond traditional methods, harnessing the power of data and creativity to craft campaigns that not only catch the eye but capture hearts and minds.

Advertising →

website development

From responsive layouts to engaging content, we build websites that foster a seamless customer journey and get you the results you need.

Web Development →

email marketing

We bring a fresh perspective to your email marketing strategy, combining strong messaging and creativity with analytics to engage your audience directly in their inbox.

Email →

podcasting

Let's create a podcast that not only sounds great but also strategically aligns with your brand goals. It's time for your message to be heard, loud and clear.

Podcasting →

influencer marketing

Our team handpicks influencers who align with your brand values and voice, ensuring authentic and impactful collaborations.

Influencer Marketing →

BRANDING

We sculpt your brand's essence into a powerful identity, blending creativity with strategy to make your presence unforgettable. Elevate your brand, connect meaningfully with your audience.

branding →

AI CONSULTING

Unleash the power of AI for your business. We'll guide you through identifying areas where AI can automate tasks, improve decision-making, enhance customer experiences, and more.

ai consulting →

In Partnership, We Ignite Success

Empowered by Vision, Led by Passion

RANDOM: A Female-Founded Force in Digital Innovation.

At That RANDOM Agency, we're not just shaping digital narratives; we're redefining them. Founded by Lauren Patterson, a trailblazer with a flair for digital strategy and a love for podcasting, our agency is a testament to the impactful change women-led businesses bring to the industry. Lauren's journey from the traditional agency world to the creation of RANDOM is fueled by a desire for something different - a bespoke marketing approach that takes a truly empathetic stance for clients and their stakeholders.

We're proud to use data, empathy, and curiosity to communicate with our clients, resonate with our audiences, and enrich the lives of our partners and team.

Lauren Patterson, founder of That Random Agency

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Facebook Blueprint Certified Buyer Badge

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Google Ads measurement certification badge

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gold sticker of a badge for linkedin marketing labs

meta certification for community management

RANDOM

THOUGHTS

Your go-to corner for the latest and greatest in digital and social media marketing, and the world of podcasting.

Explore Articles →

January 7, 2026

What Is a Good Video Watch Time in 2026? Benchmarks for Instagram & Facebook Reels

Discover what a good video watch time is for Instagram and Facebook Reels in 2026, plus benchmarks to boost engagement and retention.

Read More →

January 2, 2026

December 2025 Social Media Updates You Need to Know

Social media never slows down, even at the end of the year. Here are the December 2025 social media updates you need to know to start out 2026.

Read More →

December 17, 2025

The Website KPIs Every Digital Marketer Should Be Tracking (2025 Guide)

Learn the essential website KPIs every digital marketer should track in 2025. From traffic and engagement to conversions and SEO health, this guide breaks down the metrics that reveal performance, improve strategy, and drive real growth.

Read More →

December 15, 2025

Top Social Marketing Strategies Agencies Will Use in 2026

A social marketing agency uses AI insights, video content, and data-driven strategies to help brands grow engagement and sales in 2026.

Read More →

GET IN TOUCH

Connect with the minds behind the magic. Whether you've got a question, a brilliant idea, or just want to chat about the digital cosmos, we're all ears and full of insights. Drop us a line, and let's start a conversation that could transform your brand's story.

Ready to make some waves? Contact us now.

CONTACT US →

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thatrandomagency

🎯 Social Media • Branding • AI Consulting
❤️‍🔥 Harnessing the power of data, empathy & curiosity to help brands grow
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Generative AI only works when it understands how m

These are the big moments of 2026 you won’t want t

Here are the December 2025 social media updates yo

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From Our Clients' Perspectives

“

What truly sets That Random Agency apart is their attention to detail and a collaborative spirit that is truly commendable. The team's open-minded approach to collaboration has not only added to our already creative environment but has also led to the generation of innovative ideas that have significantly enhanced the quality of our campaigns. I wholeheartedly recommend That Random Agency to any organization seeking not just a service provider but a true partner in achieving outstanding results.
James Cracolici
Executive Assistant
Point North East
I own several businesses, and have enlisted the folks at RANDOM Agency to help me market each of them! The RANDOM team has quickly become a part of our leadership team — helping to strategize growth and execute the plan. I would recommend them to any business needing a full-service, fractional marketing team!
Sara Frasca
Business Consultant, Keynote Speaker & Restaurant Owner
Point North East, Sara Frasca, Trasca & Co./PV Tap Room
I have had the pleasure of working with That Random agency for almost 2 years. In that time, they have built my social media footprint in ways no one else was able to. They are aware of updates and changes that happen in their industry on a daily basis, and they have helped me build my business exponentially. If you’re looking to build your social media presence in my opinion, they are the only people to work with!
Joan Frank
President
B Frank Communications
The Random Agency is so fun to work with. I appreciate the way they build relationships and their creativity for their clients.
Stephen Kirkpatrick
CEO
The Kirkpatrick Agency
Random's team has helped us dial in our paid search program for multiple brands. Their expertise has unlocked more high-quality conversions than any of our previous partners. Their social media team continues to find new and effective ways to delight our followers and spark engagement, proposing content in a well-thought-out format and reporting with great insights and recommendations. We love collaborating with Random!
Dave Karras
Sr. Director of Marketing
KSI Family of Brands
Random Agency helped me build capability around consistent marketing strategies for my business while I was pivoting into a new product line. They were incredibly thoughtful and knowledgeable about my business and we worked as a true partnership. They were down-to-earth and pivoted when I needed them to; always keeping my goals front and center.
Kristin Roepke
Owner/Consultant
KRGML Consulting
The experts at Random Agency helped me mine my knowledge about my industry and my clients, and then they used that information to create pay-per-click programs that got me more leads and more paid engagements. Based on that great success, I asked them to help modernize and improve my website. My marketing program is now the best it has ever been.
Jim Davidson
President
Speaking of Adventure
I had a fantastic experience working with The Random Team on a website functionality enhancement project. From our first meeting with their CEO to the final product, they were knowledgeable, thorough, and fast. They communicated with us every step of the way and were always available to quickly answer any questions, even those outside the scope of the project. I highly recommend That Random Agency and look forward to working with them again!
Linda Thomas
Marketing Manager
Cascade Partners LLC