
We Created a Children’s Book Using Only AI – Here’s How We Did It
The use of ChatGPT has been a rising trend in the digital marketing world, so we wanted to test its limits. Could AI write a children’s book good enought to publish?

5 Food Brands That Just Get Social Media in 2023
As social media nerds, our team at Random loves browsing social media for brands that post unique and engaging content. Lucky for us, many of these brands just happen to be food-related. We’re either really hungry at Random, or food brands have unlocked the secrets to social media success. Probably a little bit of both.…
by samuelstapp

Why Building Photos Go Viral: A Random Social Media Study
As social media data junkies, our team at Random loves to explore the reasons why some of our social media posts perform better than others. The topic at hand? Why photos of buildings (that’s right, buildings) tend to perform higher than other photos on social media. The Building Blocks In the ever-evolving landscape of content…
by emilycarion

The Rise of AI: How AI Tools are Affecting Social Media
If you’re still on the fence about jumping aboard the AI train, allow us to share with you some of the best ways that you can harness its power to improve your performance as a creator, influencer, businessperson, and/or casual social media user.

Two Months Out: How is Threads Doing?
You know what they say: the flame that burns twice as bright only burns half as long. And boy, did Threads burn bright…for a short time. Threads made a big splash with more than 100 million users signing up in the first five days, but since then, the app has seen an almost 80% drop in…

Are All Social Media Metrics Created Equal?
There is more to analyzing social media posts than just counting the number of likes a post might have or seeing how many views your video may have received.
by Brandon Kim

Meet Shelby, Our Newest Social Media Specialist
Say “hi” to Shelby, That Random Agency’s newest Social Media Specialist! We can’t wait to get to know her…and what better way to do that than a Q&A?
by emilycarion

Why (and How) Keynote Speakers Should Diversify
As the world of corporate keynote speakers grows more expansive, it’s harder for speakers to distinguish themselves using only their exceptional speeches. To truly stand out from the crowd, they’ll need to build a personal brand.

Should Your Brand be Using Reddit?
In 2023, you might feel like your brand is adding a new social media channel to your social strategy every month. Apps like Instagram’s Threads is one of those new channels that brands have had to adopt pretty quickly. However, there are several social platforms that have been around for years but are rather underutilized…
by samuelstapp

How “De-Influencing” Might Affect Influencer Marketing
In the ever-evolving world of social media marketing, trends come and go, shaping the way brands and influencers connect with their audiences. One such trend that has recently captured the attention of marketing professionals is the concept of “de-influencing.”
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