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5 Food Brands That Just Get Social Media in 2023

As social media nerds, our team at Random loves browsing social media for brands that post unique and engaging content. Lucky for us, many of these brands just happen to be food-related. We’re either really hungry at Random, or food brands have unlocked the secrets to social media success. Probably a little bit of both.…


Why Building Photos Go Viral: A Random Social Media Study

As social media data junkies, our team at Random loves to explore the reasons why some of our social media posts perform better than others. The topic at hand? Why photos of buildings (that’s right, buildings) tend to perform higher than other photos on social media. The Building Blocks In the ever-evolving landscape of content…


Two Months Out: How is Threads Doing?

You know what they say: the flame that burns twice as bright only burns half as long. And boy, did Threads burn bright…for a short time. Threads made a big splash with more than 100 million users signing up in the first five days, but since then, the app has seen an almost 80% drop in…


Should Your Brand be Using Reddit?

In 2023, you might feel like your brand is adding a new social media channel to your social strategy every month. Apps like Instagram’s Threads is one of those new channels that brands have had to adopt pretty quickly. However, there are several social platforms that have been around for years but are rather underutilized…


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